How to Create Success in Newly Promoted Managers

Default Author • February 3, 2021

Hey, don’t forget, new Managers need training. People leave managers, not companies.

One common complaint we hear from job seekers when we are deciphering their ideal working environments, is that they often feel unsupported by their managers.

 As we dig further, it becomes all too apparent that in many organisations, newly appointed managers are not receiving the support they need in order to be successful in their role. This creates a knock-on effect of employees not feeling supported and before you know it – you have a vicious cycle on your hands.

Thinking about promoting one of the team into a managerial position?

Getting to the nub of the issue, success starts right at the beginning of the promotion phase with several questions that need answering:

  • Are the right people being promoted?
  • What qualities should a good manager have?
  • What ongoing should the organisation offer?

Before going any further, consider the following to ensure you are fostering a collaborative environment for the entire team.

Q1: Does your employee actually want to be a manager?

This question may seem very obvious but for some reason, all too often, it is overlooked in the wider scheme of workforce planning. But the reality is … not everyone wants to be a manager. And that’s okay.

Success lies in promoting employees who truly want to lead and can handle all the responsibilities that come with their new job title.

Great managers believe that the goals of others are as important as their own and as such, make the time for others. They build meaningful relationships that can then serve to achieve results together, as a team. So, does this person enjoy helping others achieve their goals?

The impact of poor managers can be catastrophic. Decreased employee morale, increased staff turnover, increased absenteeism, reduced market share and a reduced bottom line – so finding someone who actually wants to manage and understands what it means to be a leader, is essential.

Q2: Is the manager a communicator or listener?

We all know that communication is the foundation of every successful relationship but the fact is; ‘the soft stuff is the hard stuff’ for most managers.

Managers need to communicate with all employees in a way that they understand as well as being open to hearing about ideas, suggestions or concerns that their team have to offer.

And here’s how simple it can be… in a study of 85,000 adult workers in the US in 2014, a high percentage admitted they would work harder if they simply received more praise for their efforts. That’s it!

Wrapped up in communication skills, a successful manager will have solid people skills which are the essence of leadership. Being able to relate to others and for others to be able to relate to you is critical in earning trust and building a foundation of respect.

Q3: Can they motivate the team?

As mentioned, many employees feel that they do not feel supported by their manager, so when selecting an employee for promotion, it is important to assess that this person can focus on the success of the entire team.

It means having a genuine understanding of what employees need to feel motivated and valued. It’s about the ability to connect with the team in a truthful, sincere and genuine way so that team members feel they are being listened to and understood. Insincerity is sniffed out so quickly in the work place – it’s not something that can be faked – it has to be real.

Employees want to know that their bosses see their efforts and truly value it. This connects to a feeling of job security, well-being, and opportunities for development. And it affirms that the whole team is seen as being trustworthy, dependable, creative and resourceful.

In short, by ensuring employees feel motivated, recognised and rewarded, the platform is set for a positive working environment, increased productivity and skyrocketing results.

Now what? Provide training!

Now that you have assessed this is the right candidate for promotion, it is essential to develop and implement ongoing support for the new manager. Contrary to popular opinion, learning to be a good manager takes time because good talent management skills are not intuitive to most. Training is about:

  • Giving effective feedback
  • Coaching employees
  • Tracking employee performance
  • Setting clear goals
  • Developing employees
  • Recognising and rewarding good performance
  • Dealing with performance issues

There really is no excuse not to provide training. There are loads of excellent books, podcasts, blogs, webinars, training courses, mentors and coaches, articles, seminars and short courses available to help your managers develop or hone a basic talent management suite of skills.

Your investment in developing strong employee performance and talent management skills in your managers will pay off in terms of high employee performance, employee engagement, satisfaction, retention, and ultimately, improved organisational results.

Feedback is vital

Receiving performance feedback from others is one of the best ways for a manager to learn. Identify people who can help your managers identify their strengths and areas that need development, without judgment or condemnation.

The best way for an organisation to support their management is to provide ongoing support and training, just as you expect managers will do for their teams.

Open lines of communications between managers, their supervisors or the business owners are needed as is a willingness to foster a whole company environment that is supportive of the needs of its employees. This creates an ideal knock-on effect and before you know you have a virtuous circle in place.

For more information on promoting new managers in your organisation, or information on recruiting management for your company, contact us today.

Find the job you love I Find the right talent
Get in touch with people2people

Australia
   I    United Kingdom

In business since 2002 in Australia, NZ, and the United Kingdom, people2people is an award-winning recruitment agency with people at our heart. With over 12 offices, we specialise in accounting and finance, business support, education, executive, government, HR, legal, marketing and digital, property, sales, supply chain, and technology sectors. As the proud recipients of the 2024 Outstanding Large Agency and Excellence in Candidate Care Awards, we are dedicated to helping businesses achieve success through a people-first approach.

Recent articles

Calculator, pen, and financial documents with numbers and a graph.
By people2people UK September 15, 2025
The accounting industry is facing a growing talent crisis, with 94% of firms reporting that recruitment challenges are limiting their ability to grow. Staff shortages, an ageing workforce, and rising salary pressures are driving a shift toward outsourcing, offshoring, and tech investment.
Big Ben clock tower and Westminster Bridge in London, England.
By Liz Jones September 8, 2025
A workplace culture writer specialising in employee wellbeing, flexible working trends, and HR innovation. Helping organisations create healthier, more productive work environments through trusted insights and data-driven content.
By Liz Jones August 27, 2025
The latest data shows that the UK labour market continues to perform steadily in 2025, with employment levels holding firm and job vacancies remaining historically high. While pay growth has slowed slightly, overall workforce activity remains strong, supported by high participation and resilient hiring demand. Liz Jones, Recruitment Director at people2people UK, says that this steady picture aligns closely with trends identified in the firm’s 2025 UK Market Report. “We are still seeing a healthy labour market,” she explains. “Employment is growing, and job openings remain strong, especially in sectors such as healthcare, logistics and professional services.” Employment Rate Rises, Unemployment Falls According to the July 2025 bulletin, the UK employment rate rose to 76.4 percent, the highest in over a year. The unemployment rate dropped to 3.7 percent, a level not seen since early 2020. This marks continued improvement in labour force participation following a volatile period during the pandemic recovery. Jones notes that this trend is being felt across multiple industries. "Businesses are rebuilding workforces and candidates are returning to the labour market," she says. "It is encouraging to see stronger engagement from both employers and jobseekers." Pay Growth Slows but Remains Positive One notable shift in the July update is a softening of pay growth. Annual wage increases for the period stood at 5.2 percent, down from 6.1 percent earlier in the year. This reflects a more balanced economic climate as inflation eases and employers stabilise budgets. “While pay growth is slowing, it is still above historical averages,” Jones comments. “Employers are adjusting to cost pressures, but most remain committed to offering competitive salaries to retain talent.” Vacancies Stay High, Reflecting Continued Demand Despite slower wage growth, the number of job vacancies remains elevated. Sectors such as care, education, and IT continue to post consistent hiring demand, with temporary and contract roles seeing a modest rise in 2025. “Our market report shows that employers are being more selective, but they are still hiring,” says Jones. “The competition for skilled talent is keeping demand steady, especially for roles that require specialist expertise or qualifications.” Implications for Employers With a stable employment base and slower but sustained pay growth, Jones suggests that now is a critical time for companies to refine their recruitment strategies. She recommends: Reviewing salary benchmarking to stay competitive in priority roles Streamlining recruitment processes to reduce vacancy durations Investing in retention through training and internal mobility Enhancing employer branding to attract passive candidates “The market is not slowing down,” she says. “It is settling. Employers who respond with clarity and flexibility will continue to secure great talent.” Summary The July 2025 labour market update confirms a period of stability for the UK workforce. While pay increases are moderating, employment levels remain high and hiring activity continues across core sectors. For recruitment leaders, this is a time to invest in strategy, not to pull back. With the right planning, employers can navigate this market with confidence.
By Liz Jones August 20, 2025
Pressure to Return to the Office Is Driving Resentment Among UK Workers As flexible working continues to define the future of employment, new findings suggest the UK may be facing a growing disconnect between employer expectations and employee preferences. According to people2people UK’s 2025 Market Report, more than half of workers feel increasing pressure to spend additional time in the office, a shift that is impacting engagement and retention across multiple sectors. Liz Jones, Recruitment Director at people2people UK, says that rigid workplace policies are now a leading contributor to candidate reluctance and employee churn. "Our data shows that 54 percent of UK employees feel pushed to return to the office more than they want to," she explains. "This pressure is not just inconvenient. It is reshaping how people view their current roles and future opportunities." Where the Pressure Comes From The 2025 Market Report found that much of the drive to return to the office stems from top leadership, with executive teams leading the call for more on-site presence. This push is not always aligned with performance metrics or employee feedback. "This is not about output or productivity," says Jones. "It is about outdated assumptions. Leadership often equates visibility with value, but that mindset is increasingly out of step with how modern teams work best." The mismatch between executive expectations and employee needs is contributing to declining morale, particularly in office-based roles that could easily operate on a hybrid basis. Flexibility Still Matters Despite the push to increase office attendance, flexibility remains a top priority for candidates and employees. The Market Report confirms that roles offering flexible working continue to receive more applications, fill faster, and maintain lower turnover rates. "Flexibility is not a temporary trend," Jones adds. "It is now a standard part of what professionals expect. Candidates are telling us clearly that how they work matters just as much as where or for whom." The data reveals that teams which embrace flexible models tend to report stronger engagement, better collaboration, and improved retention outcomes, especially in sectors such as tech, finance, and professional services. What Employers Should Do To stay competitive, Jones advises that employers need to reevaluate their return-to-office strategies with both data and empathy in mind. people2people UK recommends: Involving employees in setting attendance expectations Tailoring policies by role, function, and team needs Communicating the reasons for on-site requirements clearly and consistently Measuring the impact of attendance policies on productivity and engagement "One-size-fits-all approaches no longer work," Jones notes. "Companies that listen to their teams and create flexibility within structure will outperform those that rely on top-down mandates." Looking Ahead As the labour market continues to evolve, the ability to offer meaningful flexibility will be a deciding factor in who attracts and retains top talent. The 2025 UK Market Report shows a strong correlation between adaptive working policies and long-term business resilience. "Employers have a choice," Jones concludes. "They can lead with trust and flexibility, or risk losing great people to those who do."
By Liz Jones August 13, 2025
Candidate availability in the UK labour market has increased at the fastest rate since December 2020. Our 2025 people2people UK Market Report highlights the same trend that has been flagged, with the volume of candidates rising sharply due to redundancies and subdued hiring activity. Market Supply Meets Reduced Demand Liz Jones at people2people UK notes that the shift represents a clear imbalance. "Candidate supply is surging as job openings contract," she commented, in line with findings from our 2025 market report. "More people are actively looking but there are fewer roles available. This impacts how recruiters and HR managers plan talent attraction and engagement strategies." Salary Impact and Recruitment Strategy The increase in candidate availability has also influenced pay trends. Salary growth has remained modest due to reduced hiring budgets and greater competition for fewer active roles. "With more talent available and slower demand from employers, organisations are better positioned to be selective," Liz shared from our analysis. "This is a chance to focus on quality of hire rather than speed of hire." What This Means for Employers In a market with rising candidate supply and fewer opportunities, jobseekers become more discerning. They are assessing potential employers based on culture, flexibility, development opportunities, and brand values. Liz Jones advises that businesses should: Clearly articulate what makes them stand out to candidates Review their employer value proposition against market expectations Consider investing in candidate experience platforms and employer branding Maintain recruitment agility so they can swiftly fill roles when market conditions improve Preparing for Market Recovery Our 2025 report shows that while hiring activity remains subdued, there are early signs of resilience in sectors such as engineering, logistics and healthcare. "This market may feel cautious," Liz explains, "but there are pockets of opportunity. Organisations that maintain readiness will be first to tap into recovering sectors and talent pools."

Latest Media Features


Get in touch

Find out more by contacting one of our specialisat recruitment consultants across Australia, New Zealand, and the United Kingdom.

Contact us